It’s been a year since I’ve attended Graphika Manila. What has changed? For one thing Graphika Manila ’09 is now a part of a bigger event called the Manila Design Week (which I wasn’t able to attend since I was under a rock named Bohol during that time). What hasn’t change: the venue. It was still held in Mall of Asia’s Premiere Cinema.
The Graphika Manila goody bag contained the following:
The bag, it wasn’t part of the package. I had to buy it from the Team Manila store in MOA, 300 bucks for the bag.
Since I arrived late I wasn’t able to catch the first speaker, Springboard. From the book it seems like they specialize in Motion Graphics, and were able to work on commericals and music videos. Too bad I wasn’t able to catch them. (Edit: I just learned that they were the one who created UdD’s Sana!!! I loved that Video)
I arrived just in time for Everywhere we Shoot. Ryan and Garovs were up on the stage showing everyone their work.
They both met in CSB, Garovs was an Fashion Design and Merchandising student while Ryan was an MMA student. They both literally fell in love with each other.
I loved their marketing strategy. They inserted their calling cards into Popular Design Books. Astig diba? That’s one less marketing strategy for us, though.
They also get inspired by almost everything around them, for example they took the Pla-pla as the cental theme for one of the gig posters they created. I like the Simplicity of the Output 🙂
They also have the most amazing photo shoots. And yes, there is hope for us starters. They started virtually with no equipment, they created a light box out of florescent lamps and plywood. As they said: Having a MAC and a DSLR does not make you an artist, good taste does.
But what made them standout I think were their concepts. Ang galing. Avant-Garde, ika-nga. Here’s their Demo reel, and I think it speaks for itself.
I basically liked the Adobo Magazine talk, regarding the role of Graphic Design in Advertising. Designing for Advertising I think is a very very big challenge since you have to really think out of the box. It’s a race as to who comes up with the cleverest (if there’s such a term) print-ad or commerical. Its intelligence, in a not so logic, math and science way I’m used to. Its design that will basically make you say, How the hell did they think of that?! If I basically ended up in that field, go to work at that A Saatchi and Saatchi office that I pass by everytime I commute to the office, eventually bring home a Canne Lion, I’d seriously, be happy. Haha, shucks taas ng pangarap.
Next up was Brand New School, a bigtime US-based studio working on different kinds of commercial art, for every multinational company you can think of. Their earlier works basically involved a lot of DIY, meaning, they create stuff that would appear in their videos, not that much graphics manipulation. They had their staff wear costumes and all, and then everything placed in the video in a hodgepodge collage way. I especially liked the one where they created a whole studio setup just to create Video Identities for MTV. Their latter works though involved much more graphic work, methinks.
And who doesn’t know about Industrial Light and Magic, you know, the company that basically makes almost all of the special effects for the movies that we see? As in Star Wars, Star Trek, Harry Potter, name it. What I like about their reel was that you get a peek at how the effects get produced. From the 2D drawing, to the modelling, to the computer layouting. And you won’t longer wonder why special effects cost Millions of dollars. What I’m amazed about though is how the speaker, Christian Alzmann, created his works that were in the Graphika Manila book. Did he paint it by hand, created it by computer, sketched it? If only I could scan it and show it to you guys. It’s like paintings of backgrounds of a planet somewhere.
Stefan Sagmeister. He’s on a totally different level. Seriously, which is pretty much why he’s considered a graphic design icon already. He could push his philosphies on you and you wouldn’t mind since they’re presented in way that you couldn’t possibly think of. (Not that I don’t like his Philosophies either, I find them very practical).
His was not your ordinary design talk. He talked of happiness and finding it, and you wouldn’t actually notice that he’s already talking about his designs in the process. He talked of careers, jobs and calling. I liked his philosophies and the way he presents his message. Ibang level, pramis. He’s a genius that way.
He made the audience sing, by the way. He “composed” a song for Designers who are sick of their bosses. Sort of a stress reliever. Some of his philosophies below.
His designs are very DIY. DIY to the point that he trains ducks to create a message out of scattered rice grains, or make a whole billboard out of bananas. Or a CD packaging in a can with figurines and stuff. I’m a fan.
Good job for the organizers of the event. The choice of the panelists were diverse and covered a lot of parts that involved Graphic Design. And you cannot deny the fact that they were able to bring big time panelists here in Manila. I wonder what could be up for next year though. A new venue perhaps? But seriously, they had a good set of panelists that I look forward to the people who would give talks next year 😛